All is Beauty
Welcome to the world of Lepo, the Made in Italy brand that has been caring for beauty for over 30 years with natural and certified organic makeup and skincare products, safe for the skin and in harmony with the planet.
Our payoff "All is Beauty" celebrates uniqueness and authentic beauty in all its forms. We thoughtfully source ingredients from nature to create gentle, high-quality cosmetics that cater to every need and skin type. The result is skin that looks visibly more beautiful, as well as younger and healthier, day after day.
Our mission is to transform beauty into an experience that benefits your skin, overall well-being, and the environment around us. We believe this is only possible through a natural, ethical, and conscious approach to cosmetics. We have always embraced a green and sustainable philosophy, primarily vegan and cruelty-free, choosing not to test on animals even before it was legally mandated.
Our values
NATURE - OUR VITAL NOURISHMENT
Nature has always been the essence of all our formulas; we source from it with the upmost respect,striving to minimize our environmental impact and promoting the values of ethical and sustainablecosmetics.
FORMULATIONS-OUR EXCELLENCE
Our formulas are both effective and safe for the skin, free of anything that could upset its delicatebalance in the long run. Rich in ingredients of natural origin and certified organic, our products nurturebeauty, meeting the needs of every skin type.
RESEARCH - OUR EXPERTISE
The story of Lepo began in the 1980s with Marisa Pedrini's vision during a trip to Asia. She was captivated by the ancient cosmetic traditions based on medicinal plants and herbs, and upon returning to Italy, she decided to turn the knowledge she had gained into a beauty mission, blending ancient wisdom with modern cosmetic innovation.
For over 30 years we have been passionately dedicated to what we do best: enhancing the properties of natural ingredients, turning them into ultra-performing beauty regimes. We are not alone in this ongoing research; we collaborate with universities, certifying bodies, and specialized laboratories to offer the best from natural and certified organic cosmetic research.
TRANSPARENCY - OUR CHOICE
Transparency towards those who trust us is a value we hold dear. From strict safety protocols torigorous manufacturing and certification processes, our products contain all the information you need toguide you towards a purposeful and informed purchase. We realize there is still so much more we can do to get even better, and we will never stop doing so.
ALL IS BEAUTY - OUR VISION
We believe in genuine beauty and respect for individual diversity. Our products are designed to enhance the style and natural beauty of each person, without compromise.
YOU AT THE CENTER
Entering the world of Lepo means having an empathetic, reassuring and sincere shopping experience. Our goal is to exceed your expectations and make you feel better in your own skin.